A Unique Value Proposition is made up of a statement which says what you do, who you do it for and how your business can make clients’ lives better from a consumer’s perspective. Here’s how.
A good homepage layout should be simple, avoid confusion and provide purposeful information to a prospect within the first few seconds of landing on your website. Improve your homepage and attract the right clients.
If you’re a web agency owner banging your head against a brick wall trying to put together your client’s website homepage then help is at hand.
The biggest mistake to make on a homepage is one which is seriously overlooked but it’s an easy one to resolve with the right approach. Here’s how to fix it.
What does a website cost? Setting realistic expectations of what you are likely to need to invest to really get the website you want.
Content-Led Web Design is putting your prospects first with customer-focused content which comes first before design. Websites exist to talk to humans, so why are we not being human in our approach?
Simple ways to increase conversions on your website, take prospects closer to their desired outcome and potentially a step closer to becoming a client.
How to make your website user-friendly, support your customer’s journey and make user experience based improvements to your website in easy steps.
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I’m a Website Strategist and the creator of The Website Identity Framework aka The WIF®, on a quest to help stop projects waiting on content for all web agencies once and for all. Passionate about helping others find their website identity and championing websites which speaks to humans in a language they understand.
If you’re a web agency of any size and are fed up facing the never-ending battle of getting content from clients for their websites, then this is the place to start. The problem is not the content, the problem lies with identity.
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